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Home / Business Schools / Study Programmes
6. Master in Fashion, Experience and Design Management
SDA Bocconi School of Management
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For those who do not have a business background the Master starts in November with Pre-courses, establishing and creating a common managerial platform among participants:

  • Business Administration

  • Accounting and Control System Management

  • Quantitative Methods


  • General Management
    From January on, Courses in General Management allow participants to acquire methodological tools, providing an in-depth understanding of the key concepts which every professional should be familiar with in order to manage a company, with a specific focus to fashion and design based companies.

  • Accounting & Management Control Systems

  • Marketing Management

  • Corporate Finance

  • Business Policy

  • Data Analysis for Marketing Research

  • Organization Design and Human Resources Management


  • Specialized courses: Fashion, Design & Experience Management
    Specialized courses provide an in-depth understanding of the key managerial processes in fashion and design based companies as well as in those where the purchasing behaviour depends on the value of the experience.

  • History and Industry Analysis

  • Management in Symbol Intensive Companies

  • Management in Design-Based Companies

  • Product Design in Fashion

  • Operations & Supply Chain Management

  • Sales & Retail Management

  • International Business

  • Technology Strategy of the Fashion Industry

  • Communication Management

  • Management of Creativity

  • Advanced Brand Management

  • Advanced Retail Management


  • Field Projects
    Starting from June participants are asked to apply theories learned in class into real life. In company group projects cover several corporate aspects and functions (brand positioning, pricing, entry into new markets, etc.).

    Seminars
    Seminars allow participants to deepen advanced topics and learn state of the art methodologies and tools to deal with them.

  • The Italian and the French system in comparison

  • Customer Relationship Management

  • Semiotics

  • Media Analysis

  • Monitor (Financial Communication)

  • Licensing Management


  • Detailed information on structure and calender is available here.
     
    Graduation Taught language
    Master English
     
    Course options
    Full-time
     
    Requirements / Application
    Requirements:
  • International profile with 2 years of professional experience

  • University degree in any discipline or equivalent level qualification

  • GMAT

  • TOEFL


  • Application Process:
    The admission procedure includes two phases:

    Phase 1
    Curricula selection: once your application is complete it will be reviewed and you will be told whether you have been shortlisted for the final test or whether your application has been unsuccessful.

    Phase 2
    Selection test: shortlisted candidates are required to take a written test in order to verify personal attitudes and abilities. The test deals with a case analysis and discussion. Tests will be sent by e-mail directly to candidates.
     
    Program Emphasis
    The Italian leadership in various industries is grounded in a superior taste and sensitivity for beauty but it is also due to the capability of an industrial pipeline to conceive structure and carry out a creative project. "Industrialisation of creativity" or a "market-oriented craftsmanship" has always been the competitive advantage of the Italian system at an international level. To immerse oneself for one year within this culture of excellence thanks to visits, guest speakers, case histories and field projects, represents the unique asset of MAFED.
     
    Accreditation
    EQUIS: European Quality Improvement System
    AMBA: Association of MBAs
    CSQ: Quality Management System Certification ISO 9001:2000 Financed Projects Service Centre
     
    Tuition / Fees
    25,000 Euros
     
    Important Dates
    Starting date: 10 January 2011
    Admissions deadline: 23 July 2010
     
    Duration of study
    12 months
     
    Master, postgraduate
     
    Mrs Daniela Leone
    Secretary
    +39 02 5836 3168
    +39 02 5836 3232
    mafed@sdabocconi.it
    http://www.sdabocconi.it/mafed
    Via Balilla 18
    20136 Milano
    ITALY
     
    Participants
    Work experience:
  • Fashion, Design, Luxury Goods: 33,3%

  • Publishing & Communications: 14,3%

  • Banking, Finance, Insurance: 4,8%

  • Other: 47,6%
  •  
    Financial Aid
    Candidates are recommended to get financial aid in their own countries or from international institutions. If there are financial difficulties, it is possible to apply for a Tuition Waiver.

    SDA Bocconi School of Management is making available a limited number of Tuition Waivers fully or partially covering tuition fees. The School assists candidates with their funds search by placing at their disposal the documentation required for financial support applications.

    In particular, Bocconi grants opportunities for low-interest loans available to admitted students, thanks to agreements with some partner banks. Furthermore the University provides international students with information about possible sources for financing in several countries.
     
    Career perspective
    The Career Management Program (CARM) is a dynamic meeting point for cultures and opportunities. It offers counselling and dedicated services to MAFED participants.

    CARM offer is individually tailored to maximize each participants needs. The Career Management program is aimed at supporting MAFED participants in the development of personal skills in order to strenghten their competence profile.
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    Study Programmes
    1. MBA – Master of Business Administration
    2. Global Executive MBA
    3. Executive Master in Marketing & Sales
    4. Executive Master in Strategic Human Resource Management
    5. Master in Corporate Finance
    6. Master in Fashion, Experience and Design Management
    7. Master in Food and Beverage Management
    8. Master of Public Management
    9. Master of International Health Care Management Economics and Policy
     Scholarships
    Tuition Waivers for Full-time MBA
    Tuition Waivers for Master of International Health Care Managemnt Economics & Policy
    Tuition Waivers for Master of Public Management