Business, Business Administration, Management
Dr. Anton Zeiner
Fachbereich Professional MBA
Department für Wirtschafts- und Managementwissenschaften
The rise of globalization, new forms of collaboration, new challenges and opportunities call for more effective and efficient leaders and managers with strategic vision that consists of a well developed leadership skills, strategic decision making and negation skills and knowledge. Organizations must move towards a proactive and strategic approach of 'leading to the future', rather than their existing management paradigm of 'managing the present'. Organizations need leaders who can analyze their competitive environment and develop plans that can be implemented for strategic growth and sustainability.
The Strategic Management Strategic Management & Organizational Change Program intends to fill this gap by introducing an innovative and practical framework, approaches to the formulation and implementation of strategic pathways that can adjust as environments and industries change. Through this program, you will learn how to explore the changes occurring in your own industry and assess the strategic position, strategic choices and ways to put your organization’s strategy into action. The main objective of the program is move from existing management paradigms with their emphasis on 'managing the present', to a proactive and strategic approach of 'leading to the future'.
General Management Modules:
- Business Analytics & Research Methods
- Managerial Economics & Global Business Environment
- Controlling & Reporting
- Corporate Financial Management
- Strategic Management
- Competitive Analysis
- Marketing Management
- International Business
- Business Ethics
- Managing People
- Managing Complexity & Operational Excellence
- Strategy Formulation & Decision Making
- Strategic Management: Managing Change & Organization Design
- Strategic Thinking & Strategy-as-Practice
Admission to all programs is open, however, the number of admission is limited.
Tuition / Fees
Duration of study
either - German Core
or - English Core
- 1 Module "Business Fundamentals" (e-learning)
- 6 General Management Modules (6-7 days)
- 3 Specialization Modules in Strategic Management (6-7 days)
Managers and future executives in internationally operating companies.
Course Location: All General Management modules take place at the Danube University Krems. Some specialized modules will take place at a foreign university or company.