Master of Science Business Management Specializing in Digital Marketing (Online)
Fact sheet
Graduation
Master, Master of Science (M.Sc.)
Taught language
Englisch
Specialization
Business Management, Marketing
Program Emphasis
Digital Marketing, Management, Marketing
Course options
Online-Fernstudium
Master the art of digital storytelling with Steinbeis University's Digital Marketing specialization. Learn to execute smart, data-driven marketing strategies, enhance campaign efficiency, and transform your company into a customer-centric hub in the digital realm.
The Digital Marketing program at Steinbeis University empowers you to elevate your brand using data-driven strategies and omnichannel concepts. You’ll learn to boost sales and brand awareness by mastering content marketing and audience engagement through online platforms. The curriculum covers smart marketing strategies, automation, and inbound marketing approaches. This program equips you to effectively manage digital channels, increasing efficiency and personalizing campaigns for better audience interaction and feedback, ensuring your company becomes a sought-after hub in the digital realm.
The Digital Marketing program at Steinbeis University empowers you to elevate your brand using data-driven strategies and omnichannel concepts. You’ll learn to boost sales and brand awareness by mastering content marketing and audience engagement through online platforms. The curriculum covers smart marketing strategies, automation, and inbound marketing approaches. This program equips you to effectively manage digital channels, increasing efficiency and personalizing campaigns for better audience interaction and feedback, ensuring your company becomes a sought-after hub in the digital realm.
Requirements / Application
- A bachelor’s degree or equivalent
- Depending on the student’s area of study during your Bachelor, Pre-Master preparation modules may be required
- EN proficiency (IELTS 6.0 / PTE – 56/ TOEFL – 80/Duolingo – 100/ Cambridge Advanced or Proficiency)
- Submitted the complete application documents, such as an updated CV, an official copy of your university certificate and an academic transcript
Important Dates
Tuition / Fees
€ 2,235 per Semester
Total € 8,940.00
Duration of study
Career Perspective
- Online Marketing Manager
- Project Manager
- Product Manager
- Developer, Software, or Technology Specialist
- Journalist or Content Maker
- Entrepreneur in Digital Business
