Mannheim Masterclass Series - Strategy: What Is Good (Corporate) Strategy?
Beschreibung
Great companies don’t win by working harder. But by choosing what matters.
Strategy is clarity. It is coherence, focus, and execution, especially in environments driven by uncertainty, technology acceleration and rapid change. This free 60-minutes masterclass translates strategic thinking and academic impluses into practical frameworks and for your workplace.
Taught by Prof. Dr. Matthias Brauer (chair of strategic and international management), you will delve into:
- What defines a good corporate strategy
- The 3Cs Framework: Coherence, Corporate Surplus, Comparative Advantage
- Practical tools for strategy design & execution
- How modern strategists think, decide and lead
New leaders, first-time managers, consultants, strategy teams, innovators, and professionals preparing for broader responsibility.
This masterclass blends first-hand insights from academic research and practical frameworks, supported by peer exchange, and live Q&A.
And if you'd like to deepen your expertise beyond this session, you’ll also learn about programs at Mannheim Business School that continue this journey.
Please note that this session will be held in English.
Please register here.
