Studiengangsuche
Studiengang Details

BSc Business (Management of AI in E-commerce & Retail Marketing)

Fact sheet

Graduation
Bachelor, Bachelor of Science (B.Sc.)

Taught language
Englisch

Specialization
Business

Program Emphasis
Artificial Intelligence, E-Commerce, Management, Marketing

Course options
Hybrid, full-online, full-time study

Locations
Brussels, Luxembourg

Contact

Contact person
UBI Business School - Brussels campus
Address
Rue de Namur 48
1000 Bruxelles

Contact

Contact person
UBI Business School – Luxembourg campus
Address
Château de Wiltz L-9516 Wiltz
Luxembourg RCS No.: F9357
bild-rechts This programme explores the strategic role of AI in transforming e-commerce and retail marketing by equipping students with practical skills and insights to innovate, optimise the Digital Shelf, enhance customer engagement, and drive sustainable growth. It fosters critical thinking to help students make informed decisions on key sales and marketing challenges, leveraging consumer behavior insights in an AI-driven digital economy.

Accreditation

Requirements / Application

  • A secondary school/high school diploma with evidence of a background in Mathematics
  • Proof of command of the English language, usually IELTS (6.0) or TOEFL iBT (72) results.

Important Dates

bild-linksNext Application Deadlines

Spring 2026
EEA & Online: March 2nd, 2026
Visa Students: January 15th, 2026

Autumn 2026 Early Birds (*) All BSc & MSc programmes:
EEA & Online: June 15th, 2026
Visa Students: March 30th, 2026

Non-Early Birds
EEA & Online: September 15th, 2026
Visa Students: July 7th, 2026

MBA:
Five starting dates: September, November, February, April, and June.

(*) Early bird (5% additional fee reduction)



Tuition / Fees

EUR 8,320 per academic year for EEA citizens
EUR 11,890 per academic year for non-EEA citizens

Financial Aid

No

Duration of study

3 Years

Participants

Candidates looking for a career in international management and/or entrepreneurship with an understanding of the use of technology in business.

  • Our programme prepares students with the intellectual, analytical, critical and employability skills needed to succeed as managers and leaders in careers across different sectors.
  • Students are expected to embrace the opportunities that globalisation, business & tech bring, as well as the changes in the business environment that they are creating.

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