Studiengangsuche
Studiengang Details

This master equips professionals for Marketing, Sales, and Strategic roles by combining CRM expertise with key business insights. With hands-on learning and real-world projects, it prepares students to manage Cloud-Based Marketing and CRM initiatives, driving business success.

UBI’s master programmes meet the demand in the global labour market for professionals who can guide their organisations to compete in today’s global and technology-led economy.

According to the Future of Work Report, there will be a point in the near future when all the technology has been built & the demand for software programmers and data scientists will deplete.

Consequently, what is needed are people who can work with technology and apply their interpersonal and leadership skills.

In this context, each of UBI’s master programmes stimulates multidisciplinary orientation with an emphasis on applying these technologies to hone entrepreneurial agility for future leaders, strengthen business models and gain a competitive edge for years to come.