Multivariate Data Analysis

Joseph F. Hair, Bill Black, Barry Babin


Erschienen / Verlag
1999 Pearson


Product Description
For graduate-level courses in Marketing Research, Research Design and Data Analysis. Well-suited for the non-statistician, this applications-oriented introduction to multivariate analysis greatly reduces the amount of statistical notation and terminology used while focusing instead on the fundamental concepts that affect the use of specific techniques. Contents same as US/UK editions.

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